Using “Business as a force for good” to address environmental and social challenges.

DESCRIPTION

In this presentation we’ll dig into the basics of B Corp Certification; review examples of how the certification process can be a valuable learning experience; and verify that by “Doing well by doing good” can lead to increased profitability.

Frontiers North Adventures, a Certified B Corp travel and tourism company whose purpose it is to share in the stewardship of the communities and environments in which they operate. Frontiers North Adventures hosts guests in Churchill, Canada to broker safe experiences to dine beneath shimmering northern lights, drift amongst curious beluga whales, and lock eyes with wild polar bears.

PRESENTERS

John Gunter, Frontiers North Adventures, President & CEO

John Gunter is the President & CEO of Frontiers North Adventures, Board Chair for the Tourism Industry Association of Manitoba; Board Member with Travel Manitoba; Member of Destination Canada’s International Leisure Marketing Committee; Advisory Council Member at Toronto Metropolitan University’s Institute for Hospitality and Tourism Research - Ted Rogers School of Management; and Member of the Business Council of Manitoba.